The right product materials make the difference between floors that simply look good, and floors that are good – for people, and for our planet.
The products you choose today matter to our world tomorrow, so the products we design are made with sustainability in mind.
From fiber to backing (and in between), we carefully consider the potential environmental and social impacts of our products throughout their lifecycle – starting with healthy materials.
As part of the materials selection process, we examine the supply chain, natural resource and end-of-life impacts of the materials we choose.
Making a larger positive impact is the central idea behind the Butterfly Effect collection. Vizualize how one small flutter can have sweeping effects.
Each of the ingredient materials in our Cradle to Cradle CertifiedCM
flooring products is assessed for safety as part of the certification
progress at a level of one hundred parts per million.
What does that mean? Every ingredient that represents at least 0.01% (one-hundredth of one percent) of the product is evaluated against 24 risk factors for human and environmental health to ensure only the most responsible materials are used in each certified product. The result? Extra assurance that the materials we use are as safe as possible for the world around us.
Beyond an environmentally and socially responsible approach to product design, Cradle to Cradle CertifiedCM program is one of the world's most rigorous product sustainability certifications. A third-party certification administered by the
Cradle to Cradle Products Innovation Institute, Cradle to Cradle is based on principles of continuous
improvement and a framework for designing healthy and sustainable products. We use Cradle to Cradle® protocols to drive our design philosophy and our own product sustainability standards.
Our sustainably designed and manufactured flooring products can be used to contribute to LEED V4 across several credit categories, including a variety of Material Resource credits. Find out how specific product sustainability attributes help our products earn credits.
Greener buildings matter to everyone. The Living Building Challenge helps drive the world's most advanced standards for
green buildings (and the materials used to create them). An extremely rigorous green building certification program
developed by the International Living Future Institute (ILFI), the challenge embraces many fundamentals of the Cradle to
Cradle® product design philosophy, along with demanding certification requirements for site selection, energy,
water, health, materials, equity and beauty.
Safe, healthy ingredient materials are just the beginning. What happens to our products at the end of their useful
lives also matters. That's why materials reclamation and recycling has long been a key consideration in the way we
design and make our flooring. More than a smart way to ensure materials remain in a continuous cycle of use,
creating products that can be recycled (and building the infrastructure to reclaim and recycle them)
is critical to creating a new, circular economy – one in which valuable materials never become waste.
How we do business matters as much as what we do. We believe in giving back to the communities we serve, creating a
thriving, diverse work environment and doing business in a way that reflects our values. From charitable donations
and community causes to partnerships with global organizations dedicated to improving quality of life, social responsibility matters as much to our business as, well, making carpet.
Our products meet a wide range of global standards for product performance, quality and sustainability,
from Cradle to Cradle CertifiedCM to Green Label Plus.
Part of Shaw Industries Group, Inc., Patcraft shares Shaw's corporate commitment to creating a better future.
Shawâ€™s holistic approach to corporate sustainability considers every aspect of operations – from product
development to manufacturing, environmental impacts to social fairness.
The Health Product Declaration (HPD) provides a consistent and transparent reporting method for raw material ingredients and associated health hazards for building products. HPDs include an inventory of ingredients that are screened against a number of authoritative lists to determine the associated hazards to humans and the environment.
The products you choose today matter to our world tomorrow.
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